You can set up a flow in Klaviyo's new editor to start sending review request emails to your customers.

When you create a review request flow, you must use the trigger "Eligible for Okendo Review Request" event. This event contains information about the products the customer ordered, which will appear in the review request email.

We recommend that you also use the "Ineligible for Okendo Review Request" to filter out any customers that are ineligible for receiving a review request email since starting the flow. For example, customers that returned their order.

Here's an example of what the completed Review Request with Reminder flow looks like in Klaviyo:

Before you begin

You must set up the Klaviyo integration with Okendo before you can send review request emails to your customers. Click here to learn how to enable Klaviyo to work with Okendo.

To set up a review request email flow using Klaviyo's new editor

You can configure the header, footer, and copy within the email in the same way as your other emails within Klaviyo. The section in the review request email that lists the products to review is the dynamic part of the email that uses the product information from the "Eligible for Okendo Review Request" trigger event. The following instructions focus on creating this dynamic block:

  1. Open your Klaviyo admin.

  2. Create a new flow.

  3. Add a dynamic table.

  4. Configure 2 columns in the table block.

  5. Add the data source properties so Klaviyo can reference the products within each row of the table.
    Note: These variables are case-sensitive so you must enter them as shown in the following image:

  6. Configure the columns of the table, within each row. First, the column containing the product image. Add a placeholder image, then use the alias (“product”) to access the properties within the event:

    {{ product.name }}
    {{ product|lookup:'Review Url' }}
    {{ product|lookup:'Image Url' }}

  7. For the second column, select Text, and then Source in the top right. Paste the code below to display the three rows with the product name, the “How many stars?” text, and the star images, which link to the review capture form.

<div class="mj-column-px-350 outlook-group-fix" style="vertical-align:middle;display:inline-block;direction:ltr;font-size:13px;text-align:left;width:100%;"> <table border="0" cellpadding="0" cellspacing="0" role="presentation" style="vertical-align:middle;" width="100%"> <tbody> <tr> <td align="left" style="word-break:break-word;font-size:0px;padding:10px 25px;"> <div style="cursor: auto; color: rgb(29, 34, 54); font-family: 'Helvetica Neue', Arial, sans-serif; font-size: 16px; font-weight: bold; line-height: 22px; text-align: center;">{{product.Name}}</div></td></tr><tr> <td align="left" style="word-break:break-word;font-size:0px;padding:10px 25px;padding-bottom:0px;"> <div style="cursor: auto; color: rgb(84, 88, 102); font-family: 'Helvetica Neue', Arial, sans-serif; font-size: 16px; line-height: 22px; text-align: center;"> How many stars?</div><p>&nbsp;</p></td></tr><tr> <td align="left" style="word-break:break-word;font-size:0px;padding:10px 25px;"> <div style="cursor: auto; color: rgb(0, 0, 0); font-family: Ubuntu, Helvetica, Arial, sans-serif; font-size: 13px; line-height: normal; text-align: center;"> <a aria-label="Vote 1 Star" href="{{product|lookup:'Review Rating Urls'|lookup:'0'|lookup:'Url'}}"><img alt="1 Star" height="28" src="https://d3hw6dc1ow8pp2.cloudfront.net/emails/review/star.png" style="border:none;outline:none;text-decoration:none;" width="30"/></a> <a aria-label="Vote 2 Star" href="{{product|lookup:'Review Rating Urls'|lookup:'1'|lookup:'Url'}}"> <img alt="2 Star" height="28" src="https://d3hw6dc1ow8pp2.cloudfront.net/emails/review/star.png" style="border:none;outline:none;text-decoration:none;" width="30"/></a> <a aria-label="Vote 3 Star" href="{{product|lookup:'Review Rating Urls'|lookup:'2'|lookup:'Url'}}"> <img alt="3 Star" height="28" src="https://d3hw6dc1ow8pp2.cloudfront.net/emails/review/star.png" style="border:none;outline:none;text-decoration:none;" width="30"/></a> <a aria-label="Vote 4 Star" href="{{product|lookup:'Review Rating Urls'|lookup:'3'|lookup:'Url'}}"> <img alt="4 Star" height="28" src="https://d3hw6dc1ow8pp2.cloudfront.net/emails/review/star.png" style="border:none;outline:none;text-decoration:none;" width="30"/></a> <a aria-label="Vote 5 Star" href="{{product|lookup:'Review Rating Urls'|lookup:'4'|lookup:'Url'}}"> <img alt="5 Star" height="28" src="https://d3hw6dc1ow8pp2.cloudfront.net/emails/review/star.png" style="border:none;outline:none;text-decoration:none;" width="30"/>​</a> </div></td></tr></tbody> </table></div>
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