Achievements bring gamification to your loyalty program. Members earn badges for hitting program milestones, giving them a fun, visual way to track their progress and stay engaged.
In this article, you will learn about;
What achievements are available
Members earn badges for completing or reaching a set of preset actions. These include:
Actions | Description | Awarded multiple times? |
Sign up | Badge awarded when a member's status = | No |
Earn points | Badges awarded when members carry out actions that earn points | Yes, different badges awarded when members earns points for the first time and then for the 3rd, 5th, 7th and 10th time after that. |
Redeem Loyalty rewards | Badges awarded when members convert points to Okendo Loyalty rewards | Yes, different badges awarded when members converts points to coupons for the first time and then for the 3rd, 5th, 7th and 10th time after that. |
Use Loyalty coupons | Badges awarded when members use Okendo Loyalty rewards on future purchases | Yes, different badges awarded when members converts points to coupons for the first time and then for the 3rd, 5th, 7th and 10th time after that. |
Refer friends | Badges awarded for each successful sent out by members | Yes, different badges awarded for the first successful referral and then for the 3rd, 5th, 7th and 10th referral after that. |
Leave reviews | Badges awarded when a member's product review is published | Yes, different badges awarded for the first product review published and then for the 3rd, 5th, 7th and 10th review after that. |
First review with a photo | Badge awarded when a member includes a photo on a product review, for the first time. | No |
First review with a video | Badge awarded when a member includes a video on a product review, for the first time. | No |
How to activate achievements
You can activate achievements by type, then fine-tune individual badges. Or use Add Recommended Achievements to turn on every achievement type at once.
Go to Loyalty > Achievements
Click + next to an achievement type to add it, or click Add Recommended Achievements to add every type at once.
Adding individual achievement types
Adding all achievement types
3. Drag to reorder achievement types.
đĄ To show achievements to your customers, add the Achievements module to your loyalty page or floating widget. Like other modules, you can reorder it to appear wherever you'd like.
Adding the achievements module to the floating widget
Adding the achievements module to the loyalty page
đĄYou can hide an individual achievement, or delete an entire achievement type, if you no longer want to award it.
How to customize an achievement badge
For each achievement badge, you can customize:
Badge (icon and custom image)
Background color
Border
Foil
⨠Follow the steps below for updating a badge with a custom image.
Modifying achievements
To upload a custom image
Go to Loyalty > Achievements
Click the achievement you want to customize
3. Click the edit icon on the achievement badge you want to update.
4. Select the Image tab and select your image to upload
⨠For achievements with multiple milestones, you can have a custom image for each respective badge.
5. Click Apply and then click Save to update the badge image.
â ď¸ We recommend JPG or PNG files, sized 500 x 500px or smaller. Effects such as background, foil, and border are not compatible with custom images for badges.
Viewing members earned achievements
Go to Loyalty > Members and search for a member by email address.
Their profile shows achievements they've already earned, plus active achievements they haven't earned yet.
â ď¸ Achievements do not currently have their own reporting.
The member experience
Customers can see the achievements module, but only enrolled members can view the individual achievements they've earned or are working towards.
Members can click Unlock Achievements in the floating widget.
The Achievements screen allows a member to view the achievements they have left to unlock alongside of the achievements they have gained.
As well as the floating widget, a member can see available and unlocked achievements on the Loyalty landing page.
â ď¸ Members only receive badges for past actions once they repeat that action after you turn on achievements. For example, someone with 10+ prior points-earning actions needs one more purchase post-launch to unlock the 1, 3, 5, 7 and 10 badges. This allows you to create a more engaging experience before your loyalty program launches.
FAQs
Q: Can I customize my achievement badges?
A: Yes â you can upload a custom image for each badge. See How to customize an achievement badge above. We're continuing to build out more customization options for Achievements â if you have feedback, let us know at support@okendo.io.
Q: What happens if I hide or delete an achievement after members have earned it?
A: Hiding or deleting an achievement only removes it from your floating widget and loyalty page â it doesn't affect members who already earned it. If you re-enable or re-add the achievement later, those members will see it again.
Q: When can I enable achievements?
A: Any time â during onboarding or after your program has launched.
Q: Are achievements affected by a member's tier?
A: No. Tiers don't affect achievements.
Q: Are there points or rewards attached to achievements?
A: No.
Q: Do you send achievements to Klaviyo, Attentive or other marketing platforms?
A: No.